GROUP EXHIBITIONON VIEW

IKEA

IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
IKEA
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Press Release
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In 1996 Thomas Eggerer and Jochen Klein collaborated to make the exhibition IKEA in the windows of Printed Matter when it was on Wooster St. in SoHo. We have decided to recreate this show in our apartment and revisit how marketing techniques register and appropriate political critique—techniques that in recent years have made massive incursions into our personal time and spaces. Eggerer and Klein's window installation examined how radical design of the 1970s could so easily be co-opted by IKEA to sell the signifiers of progressive values and radical taste to the settling-down protesters of the late 1960s, a gesture that could be compared to the "mallification" of SoHO, the legendary artists' neighborhood. Since then, IKEA’s designs have expanded beyond objects and into contexts—an idea rooted in the utopian manifestos of 1970s Italian leftist designers. Nearly every dorm room in America is furnished with IKEA pieces designed not to last, the...More expand_more

Exhibition Space
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320 Hicks St 2nd Floor, Brooklyn, NY 11201, USA
View all exhibitions in... New York, NY, US
Metadata
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Created by spit3times on Oct 17, 2025 at 14:25
Edited by alex on Oct 17, 2025 at 14:28
Edits: 2
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IKEA
Image gallery (23)
Image: CICCIO
GROUP EXHIBITIONON VIEW

IKEA

Press Release
edit

In 1996 Thomas Eggerer and Jochen Klein collaborated to make the exhibition IKEA in the windows of Printed Matter when it was on Wooster St. in SoHo. We have decided to recreate this show in our apartment and revisit how marketing techniques register and appropriate political critique—techniques that in recent years have made massive incursions into our personal time and spaces. Eggerer and Klein's window installation examined how radical design of the 1970s could so easily be co-opted by IKEA to sell the signifiers of progressive values and radical taste to the settling-down protesters of the late 1960s, a gesture that could be compared to the "mallification" of SoHO, the legendary artists' neighborhood. Since then, IKEA’s designs have expanded beyond objects and into contexts—an idea rooted in the utopian manifestos of 1970s Italian leftist designers. Nearly every dorm room in America is furnished with IKEA pieces designed not to last, the...More expand_more

Exhibition Space
edit
View exhibitionspace
320 Hicks St 2nd Floor, Brooklyn, NY 11201, USA
View all exhibitions in... New York, NY, US
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Guestbook
All comments: 0
Nobody has signed the guestbook yet. Want to be the first to leave a comment?
Metadata
verified Complete entry
Created by spit3times on Oct 17, 2025 at 14:25
Edited by alex on Oct 17, 2025 at 14:28
Edits: 2
Views:
lock
Claims
Did your venue host this exhibition? Claim it, and you'll gain exclusive control of this page.